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MSD Sales - Presales Consultant

Kensington, London, UK Req #578
16 January 2024

Headquartered in London, CACI Ltd is a wholly owned subsidiary of CACI International Inc., a publicly listed company on the NYSE with annual revenue in excess of US $6.2bn and employing approx. 22,000 people worldwide.

CACI Ltd is an international data and technology consultancy with £154m turnover and 1100 employees. We are passionate, progressive and unafraid of challenge; our mission is to use technology and data-driven insight to make a commercial difference.

We provide expert advice and hands-on system management to help our national and global clients get the most from technology and data. We use innovation wisely to deliver well thought-out digital solutions and software. 

CACI's Marketing Solutions Division provides data, software and consulting services to improve our clients’ sales and marketing programmes.

We help clients find, retain and grow profitable customers through our understanding of consumer characteristics and behaviour. And we help commercial property developers and retailers plan retail provision in the UK and overseas.

MSD helps clients shape the vision, define the strategy and deliver a truly integrated customer experience. Our services are based on in-depth understanding of individual consumer behaviour and marketing technology which influence the way consumers buy products and services through a combination of data, technology and consultancy.

Who we are:
At CACI we do amazing things with data. We are experts across consumers and location, bringing together cutting-edge data and analytical techniques, creative thinking and diverse perspectives to drive growth for our clients. We build some of the most highly regarded, innovative datasets in the market and our people are the best at manipulating that data to provide insight to our clients. As part of the wider Marketing Solutions Division you will be joining a 300 strong team working in over 80 markets globally.

Our people are what really make us different. We are a growing and dynamic group of consultants, data scientists and commercially savvy business development professionals who provide thought leadership and creative thinking. We are passionate, progressive and unafraid of challenge; our mission is to use data-driven insight to make a commercial difference as we have a ‘can-do’ culture.

The team:
This is an exciting opportunity to join our Pre-Sales Team with a key focus on Data and Data Science solutions.
Our team enable some of the largest global brands to spend less and sell more, by ensuring they optimise customer experience and engagement. We achieve this through our market leading data products (including Acorn, Ocean & Fresco) and our industry leading analytical capabilities which cover solutions including segmentation & market sizing, econometrics & digital attribution, predictive analytics, AI algorithm development, pricing elasticity, forecasting, business intelligence and data strategy.
Our clients are household names across many diverse sector including Lloyds Bank, Estee Lauder, Pepsico, William Hill, Watchfinder, DFS, Investec, L&G, NatWest, The Money & Pensions Service and Ocado.
There is no better time to join the team. The demand for data led insight means that an increasing range of organisations, across all sectors, need our services, and CACI is supporting both short-term tactical projects and larger strategic global transformations. The Data Science team are at the cutting edge of this revolution and, with the experience of the wider CACI business behind them, are poised to deliver significant growth in this space.

Here are some of the specific challenges we help our clients solve:

Who is my target customer and where/how do I find more of them?

How do I deliver a personalised experiences to customers to maximise long-term, high-potential client relationships and grow sales and profitability?

What’s the growth potential of our products and services across UK and key international markets?

How do we use data to continuously review, learn and optimise our marketing to deliver bottom line growth through sales uplift and cost-savings?

How do we surface actionable insights to improve decision making?

What marketing delivers the greatest results to the business, and how can I do more of this?

What is the optimal investment for each of my marketing channels to ensure sales growth?

How does my performance compare to competitors within the market?

How do we capitalize on the Machine Learning and Artificial Intelligence opportunity

Who you are:
This is a new role that will be instrumental in driving new business and growth for our Integrated Marketing Division. As a Data Science Presales Consultant, you will be involved in a wide range of activities, working very closely with our sales and delivery teams to help craft solutions that deliver value to our clients and to CACI.

You will be working with clients, leading meetings and workshops to understand their requirements, preparing proposals and presenting on how our solutions will help their organisation to achieve their goals. Someone naturally curious about data, marketing, and innovation, you will be aware of the latest analytical trends and make sure these are shared with clients.

A normal week will include meeting new clients, working on multiple pitches and proposals while dazzling clients with your enthusiasm and knowledge of your subject matter.
This role will suit someone with a solid marketing, data or analytics background, with experience in an agency/consultancy or client-side role. You will need to be customer obsessed, results-driven, and have very strong stakeholder management/communication skills. This is a fantastic opportunity for someone who is ready to bring fresh ideas and have an impact from day one.

The key responsibilities:
• You will provide the sales team with expert assistance throughout the various stages of the sales process including qualification, RFI/RFP/proposals, presentation and demonstration.
• You will make a clear contribution to the achievement of our revenue targets and related business objectives,
• Act as a consultant, champion and thought leader on data and data science solutions, leveraging best practice.
• Work with CACI’s technical experts to identify the most appropriate solutions support overall customer engagement and data strategies.
• Ownership of proposal development and RFI/RFP responses.
• Working closely with sales and client services to coordinate responses from multiple teams and partners.
• Putting together business cases to support our proposals.
• You will also be involved in conferences, providing thought leadership and creating new content to meet the demand for information.
• Supporting the development of commercials and cost estimates to create compelling value propositions for clients.
• Completing Value Selling training and advocate its use in the business.
• Making an impact on the win-rate, value and profitability of opportunities.
• Supporting the growth of existing clients to increase the scope and length of our engagements.
• Cross selling additional services to clients.
• Advise clients on innovation, strategy enablement and roadmaps.
• Stay in the forefront of trends and innovation in marketing capabilities.

Skills required:
• Proven experience of winning new business.
• Experience in a related function, either for recognised brand, agency or consultancy.
• Experience of marketing data, insight, market research or data science.
• A strong background in the application of data in commercial environments.
• Good knowledge of data and data science applications.
• Excellent communication, organisational and presentation skills.
• Excellent written skills.
• Experience in running large client engagements.
• Significant experience at scoping, resourcing, and developing commercial proposals.
• Strong experience in delivering pitches.
• In depth knowledge of customer engagement channels.
• Ability to multi-task, work at pace, manage stakeholders and build relationships.
• Confidence to challenge thinking and make evidenced recommendations

What we can offer you

We don’t settle for people that can just do the job, we look for people that are constantly trying to push the boundaries and improve what we do. This is what makes CACI a great team to be a part of.

Innovation is hugely important to us and we aim for everybody in the business to spend 5% of their time innovating and training. If you are an innovative thinker and like to challenge the norm, coming up with new ways of doing things, then you will be surrounded by likeminded people at CACI.

The Integrated Marketing team’s goal is to be the biggest, and best, consultancy and campaign provider sharing top quality insights and campaigns using cutting edge technology. As a member of our team, you will be key to helping us achieve this goal.


We understand that your career progression is important to you. Unlike many organisations, promotions happen twice a year at CACI. This gives you more opportunity to progress. At CACI people get promoted on merit when they are ready. This means that your career is completely in your own hands and there is never a ceiling for your progress.

Everyone’s career path is different. We welcome people exploring different areas and trying out new skillsets. Just because you start off down one path doesn’t mean you are committed to it indefinitely. At CACI you have the freedom to carve your own career path.

Career development

At CACI we understand the value in building personal and professional relationships outside of your immediate teams. Whether you are joining us in your first job or you are an experienced hire there is a development programme for you that will allow you to network across the business and have the potential to influence business decisions.


NextGen is our early years career programme which includes 6 soft skill training courses, the chance to get involved in one of 4 committees, lots of internal networking opportunities as well as socials. Anyone joining CACI in the first 2 years of their career will be enrolled onto NextGen and expected to participate.

Consultant Network

The Consultant Network is for more experienced staff. It comprises a peer-to-peer network, to allow you to meet likeminded people from across the business, and gives you the opportunity to work on a range of extra-curricular projects that will directly impact the way MSD operates.

Participation in NextGen and Consultant Network is strongly advised. Like all development programmes, the more you contribute the more you will get out of it.


The key to our success is our teamwork and collaboration and that tends to work best when we are all in the office working together. That said, we fully appreciate that everyone leads busy lives, and we can’t always be in the office. This is why we embrace flexible working expecting people to come in 2-3 times per week. 


Your development is key and is a top priority for the team. We offer 3 types of training: externally run consulting courses, externally run bespoke courses and internal courses. Everyone has different training requirements which means everyone has their own training plan. A bespoke training plan will be created for you when you join.


We have a range of benefits on offer to support you. We have a comprehensive list of schemes ranging from pension plans to health and wellness policies, in addition you can opt into a selection of flexible benefits to meet your personal needs.

An inclusive and equitable environment enables us to draw on expertise and unique experiences and bring out the best in each other.  We champion diversity, inclusion and wellbeing and we are supportive of Veterans and people from a military background. We believe that by embracing diverse experiences and backgrounds, we can collaborate to create better outcomes for our people, our customers and our society. 

Successful candidates must have the right to work in the UK.


Other details

  • Pay Type Salary
Location on Google Maps
  • Kensington, London, UK